Tuesday, April 13, 2021

Ad Tech Daily

Ad Tech Daily


White Ops Reintroduces Itself as HUMAN, Signaling Cybersecurity Company’s Dedication to Protecting Enterprises from Bot Attacks

Posted: 12 Apr 2021 09:52 AM PDT

Rebrand reinforces HUMAN's mission to protect the integrity of the internet by disrupting the economics of cybercrime NEW YORK — Since 2012, White Ops has been on a mission to protect enterprises from bot attacks to keep digital experiences human. Today, the company takes a leap forward by reintroducing itself as HUMAN. The new company name more authentically […]

The post White Ops Reintroduces Itself as HUMAN, Signaling Cybersecurity Company's Dedication to Protecting Enterprises from Bot Attacks appeared first on Ad Tech Daily.

InMobi Dominates MMA SMARTIES MENA 2020 with 15 Awards Including Technology Enabler of the Year and Best in Show

Posted: 12 Apr 2021 08:18 AM PDT

space gray iPhone X on blue surfaceWorking Hand-in-Glove with Clients, Mobile Industry Leader 'Sweeps' Award Series with Four Gold, Five Silver and Four Bronze Awards DUBAI, United Arab Emirates — InMobi, the world's leading independent marketing cloud, has been recognized by the MMA SMARTIES MENA 2020, receiving 15 awards across a number of categories, acknowledging impactful campaigns with leading consumer brands. The […]

The post InMobi Dominates MMA SMARTIES MENA 2020 with 15 Awards Including Technology Enabler of the Year and Best in Show appeared first on Ad Tech Daily.

Digiday Names VIZIO SmartCast® Best Connected TV Platform in Video and TV

Posted: 12 Apr 2021 07:47 AM PDT

Ad Tech DailyIRVINE, Calif. — VIZIO (NYSE: VZIO) today announced that SmartCast™, the award-winning smart TV platform available to millions of viewers, has been recognized as the winner of the 2021 Digiday Video & TV Awards in the category of Best Connected TV Platform for its work in delivering experiences for consumers and advertisers. "We are thrilled […]

The post Digiday Names VIZIO SmartCast® Best Connected TV Platform in Video and TV appeared first on Ad Tech Daily.

User privacy, bigger scale, better relevance? The cookieless future looks bright

Posted: 12 Apr 2021 07:00 AM PDT

chocolate cookies on blue textileHow to solve the cookie conundrum? Many in the advertising industry have been looking to identity as the best shot at a like-for-like replacement. At least they were until Google nixed that idea at the start of March, kicking up a storm in the process. Of course, it's not the death knell for identifiers that […]

The post User privacy, bigger scale, better relevance? The cookieless future looks bright appeared first on Ad Tech Daily.

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