Friday, October 1, 2021

Ads of the World™

Ads of the World™


Starling Bank: Set Yourself Free

Posted: 01 Oct 2021 02:25 AM PDT

Ramo: Gift of Heart

Posted: 01 Oct 2021 02:20 AM PDT

Ford: Future=Present

Posted: 01 Oct 2021 02:12 AM PDT

New trends in the automobile industry come with exciting new technologies for a
sustainable tomorrow. As the gap between the future and present is closing, Ford keeps working on providing a unique customer experience that helps to live in the future starting from today, with its people-oriented, adaptable designs and innovative technologies.
 
With its new campaign "Future=Present", Ford not only aims to encourage living the future starting from today with but also offers a rich vehicle portfolio with more sustainable engine technologies, autonomous and connected features.

Battersea Dogs & Cats Home: Wear Blue for Rescue

Posted: 01 Oct 2021 02:01 AM PDT

When it comes to getting a pet dog or cat many people think breed first. Influenced by the breeds of dog they see in the park or the cats they see on their social feed, people often decide on the type of dog or cat they want and then seek out a breeder. This can sometimes make rescuing a pet an after-thought that is quickly forgotten. To get people to think rescue first, the agency needed to make rescue pets a visible part of day-to-day life.
Wear Blue for Rescue gives every rescue pet, owner and supporter the chance to help make rescue a more visible part of culture, declaring our love for the wonderful, quirky rescue dogs and cats who just need a second chance in life.
A key part of Wear Blue for Rescue is launching the Rescue symbol, a new symbol of support for rescue animals around the world. We're calling on everyone to show their love for rescues and unite behind the Rescue symbol. Together we can show the world how wonderful rescues are, and prove once and for all that they're desirable, not damaged.

Girl Guides of Canada: Fire Songs

Posted: 01 Oct 2021 01:56 AM PDT

Girls have been kept apart for a long time as a result of COVID, missing out on impactful, in-person experiences. Girl Guides of Canada is shaking things up to celebrate how amazing things happen when girls get together. The organization has taken campfire songs and updated them to celebrate the fire of girls. "Girls Let's Go," is a loud and unignorable twist on the familiar "Bingo," and comes to life in a concert-inspired music video. A total of three songs will be released over the month, addressing important themes to inspire girls, like equality and inclusion, speaking up, and individuality.

Flink: Livré Délivré

Posted: 01 Oct 2021 01:46 AM PDT

Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré
Flink Outdoor Ad - Livré Délivré

The health crisis has accelerated the trend of home deliveries. The market for the delivery of everyday products is inevitably becoming digitalized, with consumers increasingly sensitive to the need to take orders quickly and easily. It is in this context and based on this observation that FLINK unveils its brand platform with a major objective: to ensure a service solely dedicated to the comfort and simplicity sought by customers. A platform that is expressed through a new brand signature: "Livré Délivré." A play on the two French words that translate more literally to « Delivered. Delivered (as if to be saved) ». For example, an impromptu dinner with friends and the fridge is desperately empty? Don't have the courage to go and queue at the supermarket after a long day at work? Be delivered in 10 minutes, and free of this burden. The brand's tagline makes all the more sense in today's fast delivery business where consumer conscience struggles with the delivery industry's ethics. FLINK, in addition to freeing consumers from the drudgery of shopping, also frees them from their guilt: the delivery staff are salaried employees with permanent contracts, ride electric bicycles and have rest rooms at their disposal - a commitment that allows it to stand out in the French market today.

Twin Toes / Capitane Records: Lost in Playlists

Posted: 01 Oct 2021 01:16 AM PDT

"Wake up and smell the coffee" "Happy Beats" "Lost in The Woods"

If these names are familiar to you, you probably are one of the few million followers of these official Spotify playlists. For listeners, these playlists represent a revolutionary tool to discover music and find songs corresponding to a certain mood (running, a dinner with friends, doing yoga, etc.). But for musicians, being in these playlists represents their big dream, a unique opportunity to get millions of new fans in no time. As you can imagine competition is tough ...

Twin Toes, a brand-new indie pop duo from Belgium, seems to have found a funny way to achieve this goal: "Lost in Playlists", a song and a music video specially made to attract the attention of Spotify playlists curators.

« Every band wants their song in official playlists, we thought it might be fun to do the opposite, so we put official playlists in our song ».

So how to make it to an official Spotify playlist?

Via the Spotify for Artists platform, artists and labels can pitch their new release to Spotify editors who will then decide whether the song fits on their playlists. And so, no algorithm for these Editorial Playlists which are 100% created by hand, unlike Algorithmic Playlists created by computers (like your discovery weekly) and User Playlists created by normal people like you and me.

For these playlists, curators listen to thousands of songs every day to find the next gem that can complement their playlists and provide a better experience for the listeners. But with around 60,000 releases every day on Spotify, it goes without saying that your song better stands out.

Twin Toes, a brand-new indie pop duo might have found a magical idea to emerge from the mass and catch the attention of Spotify curators. True adventurers of pop, Antoine Geluck and Nicolas Mouquet had the brilliant idea to turn official playlists names into the lyrics of their new single "Lost in Playlists".

Far Cry: Far Cry 6: Chicharrón Run

Posted: 01 Oct 2021 01:07 AM PDT

FitVine Wine: Whatever your fit

Posted: 01 Oct 2021 12:45 AM PDT

"Fit" is a loaded work. FitVine is out to change that. Whatever your fit may be, FitVine is the wine for that occasion.

Canadian Lung Association: Is the health of our lungs up in the air?

Posted: 01 Oct 2021 12:40 AM PDT

Canadian Lung Association Outdoor Ad - Is the health of our lungs up in the air?
Canadian Lung Association Outdoor Ad - Is the health of our lungs up in the air?

As the protectors of our lungs, the Canadian Lung Association is working to bring attention to one of the hidden causes of lung disease and death.

In honour of World Lung Day, the organization has unveiled a travelling art installation in the sky, Lungs in the Air, designed to heighten Canadians' awareness of the effects of air pollution on our lungs. The four-story-tall inflatable lungs first soared high above East Village Park in Calgary on World Lung Day on Saturday, September 25th. Today, Wednesday, September 29th, they're high in the Toronto sky at Roundhouse Park, and the lungs' final stop will be at Halifax's waterfront on Monday, October 4th.

Created by McCann Canada, the thought-provoking installation gives Canadians a view 100 feet up in the air at the awe-inspiring lungs – a powerful artistic representation illustrating that what's happening in the air is also happening in our lungs. At each stop, representatives from the Canadian Lung Association and, in Toronto, a respirologist, are on-site to discuss lung health and answer questions. On-site signage and social posts encourage people to tag photos with #LungsInTheAir and share it with @EnvironmentCa and @GovCanHealth to demonstrate their commitment to make cleaner air a priority.

To further people's understanding of the impact of air quality on their lungs, McCann partnered with the team at IPG sister agency Performance Art, tapping into their deep data and technology expertise to co-create www.LungsInTheAir.ca. The website's interactive experience is fueled by an API sourcing real-time air quality data. On the site, the particles inside the visualization of lungs change colour and density to reflect the levels of each pollutant from cities across Canada. Visitors to the site are encouraged to send a message to Environment Canada to support prioritization of better air quality initiatives.

New York Lottery: Early Riser

Posted: 01 Oct 2021 12:35 AM PDT

Chaumet: Ballade N°12 at Vendôme

Posted: 01 Oct 2021 12:28 AM PDT

Chaumet Digital Ad - Ballade N°12 at Vendôme
Chaumet Digital Ad - Ballade N°12 at Vendôme
Chaumet Digital Ad - Ballade N°12 at Vendôme

Discover Chaumet's legendary Hôtel Particulier through 360˚ views, untold stories, and a symphonic ballad by Chopin (former resident of 12, Place Vendôme).

Sarawak Eye: The Spirit Awakens

Posted: 01 Oct 2021 12:21 AM PDT

Since the Lunar New Year celebration is going to be fairly quiet this year due to the pandemic, we decided to bring the excitement and celebration of Chinese's culture and tradition through this short video.

The Spirit Awakens - Our forefathers brought along the Chinese culture as they travelled south from mainland China. The Chinese always have an appetite for an eventful Lunar New Year and with all these iconic Chinese traditional performances and the presence of supportive multicultural leaders in the state, we hope to keep the spirit and legacy of our forefathers alive, eventually inspiring the younger generation.

McDonald's: The very very very very, very long tray

Posted: 01 Oct 2021 12:12 AM PDT

McDonald's Ambient Ad - The very very very very, very long tray

After months of isolation, McDonald's created a 3-meter-long tray to celebrate togetherness.

KANTIN at The Granary: Kantin Nasi Lemak: How It's Done

Posted: 01 Oct 2021 12:01 AM PDT

Never seen before behind the scenes of how Kantin Nasi Lemak is prepared.

Reed.co.uk: Love Mondays Again

Posted: 30 Sep 2021 11:59 PM PDT

Palma: Own it. Period.

Posted: 30 Sep 2021 11:53 PM PDT

For some reason, talking about the period (something magical that all/most women get every month) is shameful. We wanted to remove the stigma and start talking about it in a society that is conservative. We created the Ultimate Period Kit for girls to put their pads and tampons in, as well as heat pads and some essential oils and herbal teas. And we created a song to go with it enticing and encouraging girls not to be ashamed of their cycles and to own their periods. Periods are magical. Own it. Period.

Amnesty International: Seniors’ rights

Posted: 30 Sep 2021 11:51 PM PDT

HP: Work Better

Posted: 30 Sep 2021 11:47 PM PDT

Work Better, a campaign to inspire German businesses to embrace new technology, revisits its signature character, "Markus", on a tour of the pandemic-altered working world.

Anchored again with a 60-second TVC, this year's campaign expands the story from focussing on changes to possibilities, drawing on cultural insights, humor, and rich storytelling. As a character, Markus serves as a creative mirror, reflecting back elements of German culture, mindset, and values to speak directly to the local audience. Through Markus, HP Deutschland has been able to connect with the German audience. And likewise, the character helps the audience connect with the brand.

Durex: #Erectometer

Posted: 30 Sep 2021 11:41 PM PDT

Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer
Durex Outdoor Ad - #Erectometer

The #Erectometer displays real-time New South Wales vaccination data while enjoying a three-day romp around Sydney, stopping off at locations along the city's cheekiest 'root', pulling into Homebush, Rooty Hill, Balls Head, Pleasure Point and more. Rising and pointing to key vaccination milestones, the Erectometer's erect Durex condom will reach vax climax once 80% of residents are double-jabbed.

Veterans Health Administration / U.S. Dept. of Veterans Affairs: Space Between Thought and Trigger

Posted: 30 Sep 2021 11:35 PM PDT

As a loved one, friend, or colleague of a Veteran, you know the issues they face every day. From transition difficulties, to financial struggles, to well-intentioned acquaintances who talk instead of listen, life can be hard for us all.

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