Thursday, December 2, 2021

Ads of the World™

Ads of the World™


E*TRADE: Even Astronauts Need to Retire

Posted: 02 Dec 2021 10:35 AM PST

Even the job you dreamed of as a kid can get old after a while. A new ad from E*TRADE and MullenLowe New York asks the question: If an astronaut gets sick of going to the moon, how tired will you be of your job?

Astronaut shows a pair of astronauts in awe of the Earth rising over the Moon's horizon — and a third, much older astronaut who is less than awed. "Trust me, after 15 walks, gets a little old," he says, muttering about how he should have invested and retired when he had the chance.

PicWic Toys: No one can resist the temptation to play at PicWicToys

Posted: 02 Dec 2021 10:11 AM PST

For its first TV campaign since handing Steve the reigns to its communication, PicWicToys presents a crazy Christmas race in the one place that makes all the difference in the industry: its play stores.

Christmas is of course the most expected time of the year for a toy retailer such as PicWicToys. And because its 45 stores are not just stores like any other, but actual playgrounds, Steve decided to make this differentiating asset the centre of its Christmas campaign.

The PicWicToys store is turned into the set of a frenetic chase… on 12-Watts racing cars! A TVC that takes inspiration from blockbusters and makes us dive into a vor- tex of pure childhood fun.

Allianz and Women’s Aid: The World's Strongest Women

Posted: 02 Dec 2021 09:57 AM PST

One in four women in Ireland who have been in a relationship have experienced domestic abuse. To help raise awareness of this issue, Allianz Ireland has launched a campaign as part of a new three year partnership with Women's Aid, a national charity dedicated to making women safe from domestic abuse.

Nothing will ever match the courage and resilience of women living with domestic abuse, and the journey they've been on. Walking on eggshells every day, trying to keep themselves and their children safe. In reality, they're jaw-droppingly brave. They're resilient, resourceful and powerful. In fact, they are 'The World's Strongest Women'.

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