More About Advertising |
- Half of UK consumers plan to reduce carbon footprint through food choices
- MAA blast from the past: Boris (some) used to know and love
- Highsnobiety hitches a ride for Gucci with TikTok’s favourite trainspotter
- Why your donations are important to a free MAA
| Half of UK consumers plan to reduce carbon footprint through food choices Posted: 25 Jan 2022 02:40 AM PST A new study of UK consumers’ food choices by media platform Teads with Kantar shows that 40% claim to have made more “sustainable” choices when Christmas shopping while 60% of want to hear about brands' sustainability credentials but don't trust social media as a credible source. Almost half (49%) want to reduce their carbon footprint ... The post Half of UK consumers plan to reduce carbon footprint through food choices first appeared on More About Advertising. |
| MAA blast from the past: Boris (some) used to know and love Posted: 25 Jan 2022 02:19 AM PST As the waters of ‘partygate’ close around British PM Boris Johnson – can the slippery old boulevardier get away with it again? – this ‘Love Actually’ themed 2019 election ad featuring Johnson seems an entire world away. Pre-Covid for a start. Here he is importuning the voters to vote Conservative and ‘Get Brexit Done.’ They ... The post MAA blast from the past: Boris (some) used to know and love first appeared on More About Advertising. |
| Highsnobiety hitches a ride for Gucci with TikTok’s favourite trainspotter Posted: 25 Jan 2022 01:48 AM PST Graham Fink observed here a while back that creatives should forget about ads and TikTok instead (we paraphrase) and here we have a pretty good example: Gucci (teamed with the rather unlikely The North Face) and viral trainspotter Francois Bourgeois (who’s actually from London) in a film by David Fischer’s Highsnobiety. All the elements of ... The post Highsnobiety hitches a ride for Gucci with TikTok's favourite trainspotter first appeared on More About Advertising. |
| Why your donations are important to a free MAA Posted: 24 Jan 2022 04:01 PM PST Many thanks to the many readers – including companies – who have supported MAA over the past two years via your donations. We’ve been overwhelmed by the support, from one-off to regular donations, and it’s been a real boon in the seeming never-ending pandemic. Regular monthly donations are especially appreciated. For advice companies are invited ... The post Why your donations are important to a free MAA first appeared on More About Advertising. |
| You are subscribed to email updates from More About Advertising. To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
| Google, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States | |
No comments:
Post a Comment