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- New Commercial Arts debuts for Alzheimer’s with nameless England football shirts
- Adam&eveDDB still UK creative agency top dog – McCann and VCCP in hot pursuit
- Qantas and The Monkeys revive rallying cry for Australia
- Pro-war ‘Z’ symbol removed from Zurich Insurance branding
| New Commercial Arts debuts for Alzheimer’s with nameless England football shirts Posted: 29 Mar 2022 12:30 AM PDT New Commercial Arts kicked off its relationship with the Alzheimer's Society with the launch of a “nameless shirt” as part of the charity’s partnership with the Football Association. England players wore nameless shirts for the second half of the friendly international against Switzerland. The aim was to raise awareness of dementia and Alzheimer's Society work ... The post New Commercial Arts debuts for Alzheimer's with nameless England football shirts first appeared on More About Advertising. |
| Adam&eveDDB still UK creative agency top dog – McCann and VCCP in hot pursuit Posted: 28 Mar 2022 03:23 AM PDT The Campaign creative agency billings for UK agencies are always a talking point – these days they’re based on Nielsen Ad Intel numbers, in the old days they were agencies’ own submissions which led to a satisfying amount of controversy. Nielsen is still struggling with digital, which means some big performers are, presumably, excluded. Next ... The post Adam&eveDDB still UK creative agency top dog – McCann and VCCP in hot pursuit first appeared on More About Advertising. |
| Qantas and The Monkeys revive rallying cry for Australia Posted: 28 Mar 2022 12:46 AM PDT Here’s one to bring a tear to Dame Edna Everage’s beady eye: the return of ‘I still call Australia home’ from Quantas and Accenture’s The Monkeys, shot pre-Covid and featuring some famous expat Aussies including Hugh Jackman, Kylie, a number of choirs and, in this full version, famous landmarks. Qantas Group CEO Alan Joyce says: ... The post Qantas and The Monkeys revive rallying cry for Australia first appeared on More About Advertising. |
| Pro-war ‘Z’ symbol removed from Zurich Insurance branding Posted: 28 Mar 2022 12:02 AM PDT Since Russia invaded Ukraine, the letter "Z" has become a powerful and controversial symbol of Putin's war, which clearly throws its presence as a brand icon for Zurich Insurance into question. Zurich, one of Europe's biggest insurers, has removed the symbol from its social channels, where it frequently appears in isolation, and is thinking about ... The post Pro-war 'Z' symbol removed from Zurich Insurance branding first appeared on More About Advertising. |
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