Ads of the World™ |
- Baby Dove: #OneRealPressure
- ilume: Stay
- Lacoste: Unexpected Encounters
- Warah: The Nameless Women
- Jeep: Jeep Code
- Qatar Airways: Let's Fly
- Swissquote: Dancing Hands
- Club Brugge: Patience
- Al Arosa Tea: Bigger head, more focus
- SPAR Nigeria: Valentine Sales
- SPAR Nigeria: Christmas Sale
- Pfizer: Visible Emergency
- Vaseline Lip Therapy: These Words Should Be On Everyone's Lips
- National Cyber Security Centre: Cyber Aware
- Burns & Smiles: The monster isn’t always the one we think.
- EETech: The Novel Bed Project
- Temptations: TEMPTATIONS Kitten Treats
- Gage Roads Brewing Co: Tinska Outdoor Game
- SAP: We build breakthroughs, together.
- State Street Global Advisors: The Middle Can Make All the Difference
- AB InBev: Shed skin
- PHNX awards: What is an award ?
- Marriott Bonvoy: Pet-Friendly Staycations with Marriott Bonvoy
- Coalition For Equality: Know Your Rights
- Hygeia HMO: Clap For The Right Reasons
- Ecobank Nigeria: Exterminating Malaria by shutting up the noisemakers!
- Norrenberger: Stop The Spread
- Robinson Department Store: The Wedding Gift
| Posted: 28 Apr 2022 09:10 AM PDT  After giving birth, new moms are met with a new reality at the most transformational moment of their lives. Women feel pressure to be the perfect mom and aren't given the space to talk about the overwhelming challenges that actually come with motherhood. As a result of these pressures, one in five new moms experience serious mental health conditions in the postpartum period: including Baby Blues, Postpartum Anxiety, and Postpartum Depression. To shed light on the real experiences of new mothers, Baby Dove introduces a short film, titled: "Under Pressure." The film features stories of real challenges new moms face, to destigmatize conversations around the struggles of the postpartum experience and is set to a modern rendition of Queen's "Under Pressure," performed by Claudia Gomes, a new mom facing her own postpartum pressures. |
| Posted: 28 Apr 2022 08:59 AM PDT    For decades, we've been feeding our dogs the wrong food in the wrong amounts. Food that's often unfit for human consumption. Food that the supermarkets wouldn't touch. And because of this, nearly half of all Australian dogs are overweight or obese and millions of them die way before their time. ilume is an Australian based dog food/tech startup that allows dog owners to track their dog's activity data and feed them the right amount of healthy food made by hand in their kitchens. Instead of kibble and carbs, dogs receive the right amount of proteins and vegetables to lead long and active lives. |
| Lacoste: Unexpected Encounters Posted: 28 Apr 2022 08:23 AM PDT    Since 1933, the Lacoste crocodile has transcended time, style and genre – it roams over a limitless range. Its defining feature is that it is worn by people from all walks of life, each sporting the crocodile in their own way. Inspired by the diverse Lacoste community, the new campaign reveals that moment when two very different people meet by chance and discover that they have something in common: a piece of clothing bearing the Lacoste crocodile. These sweet, funny encounters trigger smiles, eye contact and camaraderie. This new campaign, elaborated by BETC, celebrates the crocodile as an initiator of unexpected encounters. It brings together people who seemed to be on opposite sides. |
| Posted: 28 Apr 2022 08:14 AM PDT  Wunderman Thompson, India, in collaboration with Warah, a premium fashion label in Bangladesh, aims to help women regain their sense of self, through a nation-wide activation titled – The Nameless Women. An activation that began in Sangamukh Village, Bangladesh is slowly now becoming a movement. |
| Posted: 28 Apr 2022 08:02 AM PDT  Jeep has just launched their new campaign 'Jeep Code' by Publicis Toronto. The average Jeep buyer is typically a Boomer or a Gen Xer. To target younger generations who have been buying more vehicles during the pandemic, Publicis Toronto developed an innovative marketing campaign, Jeep Code - transforming every Jeep grille into a barcode, powered by Snapchat. Jeep Code is a first-of-its-kind technology that allows every Jeep's seven-slot grille to be scanned using a Snapchat lens to identify the particular model, show its price and inventory nearby, and launch the buying process. The result? An entertaining and informative introduction to Jeep Code that attracts younger buyers and helps to connect them to the right vehicles in their area. |
| Posted: 28 Apr 2022 07:48 AM PDT   Qatar Airways invites people to 'Experience the Exceptional' in new brand campaign. Qatar Airways has launched a global brand campaign in partnership with McCann UK to make its commitment to perfection known all across the world. 'Let's Fly' is Qatar Airways' largest brand collaboration in seven years and encourages people to start an exceptional journey of discovery from the moment they step on board a Qatar Airways aircraft. McCann UK was appointed global agency of record for Qatar Airways in 2021. The campaign includes TVC, social and print advertising. |
| Posted: 28 Apr 2022 07:39 AM PDT  Swissquote allows you to keep all the crypto opportunities at hand. So well... Let's have a hand grooving and enjoying among all its possibilities. |
| Posted: 28 Apr 2022 07:20 AM PDT  This Sunday, the biggest date in the Belgian footballing calendar kicked off with four of the country's top teams heading into battle on the football field to win that coveted first place, and be crowned the champions of Belgian football. Current champions Club Brugge, who are in second place behind Union Saint-Gilloise, launch their support offensive to their fans with a film created by independent creative hotshop Mutant. |
| Al Arosa Tea: Bigger head, more focus Posted: 28 Apr 2022 07:14 AM PDT         This campaign is directed to tea lovers and those looking for focus And activity, Especially in the age group of "20: 35" years. This campaign aims to restore El Arosa tea's position and loyalty in the Egyptian market once again and enhance its position and gain new Customers from all classes. |
| Posted: 28 Apr 2022 07:09 AM PDT  This ad taps Into a humorous tale of unexpected encounters as a Magician takes his Girlfriend to SPAR for Valentine's sales. The video highlights the various offers on products available at SPAR. |
| Posted: 28 Apr 2022 06:59 AM PDT  This ad taps Into a humorous tale of unexpected encounters as Santa makes his way to SPAR to shop for Christmas. The video highlights the various offers on products available at SPAR. |
| Posted: 28 Apr 2022 06:33 AM PDT  Ogilvy Argentina and Pfizer México created "Visible Emergency" to raise awareness and encourage vaccination against respiratory diseases. To do this, they designed an ambulance with transparent walls that allows to see what happened inside the vehicle. The ambulance traveled the busy streets of México City, recreating an emergency to show in real time the risk of not being vaccinated. |
| Vaseline Lip Therapy: These Words Should Be On Everyone's Lips Posted: 28 Apr 2022 06:24 AM PDT  |
| National Cyber Security Centre: Cyber Aware Posted: 27 Apr 2022 08:26 AM PDT  The National Cyber Security Centre, which is part of GCHQ, is launching the latest part of a major new campaign which aims to help keep people safe online. The push was developed in partnership with creative agency M&C Saatchi London. The wide-reaching government Cyber Aware campaign, which is running across broadcast, online and out-of-home with almost 2,000 billboard placements, aims to raise awareness of things we can all do to ensure that our email security is significantly better protected. |
| Burns & Smiles: The monster isn’t always the one we think. Posted: 27 Apr 2022 08:18 AM PDT    For a burn victim, being in a public place often means being observed, stared at. Their appearance attracts stares that all too often make them feel like a "freak" that is being overwhelmed by all those eyes. And yet... The monster isn't always the one we think. What if the monsters are the ones who stare at these burn victims, stare at them or point at them when they see them, making themselves partly responsible for their isolation ? Through a poster campaign deployed throughout France in mid-April and also relayed on social networks, the Burns & Smiles association and TBWA\Paris want to denounce, or at least make people think about, the look that burn victims must face as soon as they are in society. |
| Posted: 27 Apr 2022 08:07 AM PDT  Cheil Worldwide India's 'The Novel Bed Project' in partnership with EETech to tackle hospital bed shortage with innovative repurposing of Covid-19 medical waste? 100 million non-biodegradable masks every month are being thrown into landfills. The project addresses the covid-waste problem born out of the Pandemic highlighting how it can be repurposed and recycled to build hospital beds and save lives. |
| Temptations: TEMPTATIONS Kitten Treats Posted: 27 Apr 2022 07:44 AM PDT  For the first time, the TEMPTATIONS™ brand is introducing a line of TEMPTATIONS Kitten treats. Just like the TEMPTATIONS treats adult cats know and love, the new treats are the purr-fectly irresistible combination of crunchy on the outside and soft on the inside – crafted specifically for younger feline friends. |
| Gage Roads Brewing Co: Tinska Outdoor Game Posted: 27 Apr 2022 07:29 AM PDT    Challenge: Solution: |
| SAP: We build breakthroughs, together. Posted: 27 Apr 2022 07:21 AM PDT  What do you do at work? (A Funny Bedtime Story From SAP) |
| State Street Global Advisors: The Middle Can Make All the Difference Posted: 27 Apr 2022 07:08 AM PDT  What's the use of an umbrella missing its middle during a rainstorm? Or beach-tennis paddle without a middle? How about a piano with no middle keys? They're all part of a world without middles, brought to life by State Street Global Advisors in the latest campaign for its mid cap ETF (exchange-traded fund), MDY. In the stock market, mid caps, as their name implies, comprise companies with market value in the middle of the spectrum, the sweet spot between large caps and small caps. Investors often assume that if they own both large and small caps, they have broad exposure to the market – meaning they have covered the entire scale of the market. But without mid caps in their portfolio, they don't. "The middle can make all the difference" is the refrain of the MDY campaign, which dramatizes the value of mid caps by creating a world without middles. |
| Posted: 27 Apr 2022 07:01 AM PDT  One of the fastest growing industries in the world of entertainment is gaming. However, there is a latent problem that has been going on for years and still needs solutions: female hypersexualization in games. The female avatars present in gaming tend to have large busts, short skirts and few clothes, something that bothers, especially, the new generations. For this reason, AB-inBev together with Ogilvy Perú created "Shed skin", an initiative that seeks to give young gamers a voice in relation to their participation in the industry. |
| PHNX awards: What is an award ? Posted: 27 Apr 2022 06:51 AM PDT  The PHNX awards was born during the pandemic 3 years ago. When other awards were closing, it appeared. From love for creativity. This year we decided to create a declaration of love for all the passionate people in our industry, asking ourselves "What is an award?". The PHNX awards is very unique. It has free entry, diverse jury and NO TROPHIES... |
| Marriott Bonvoy: Pet-Friendly Staycations with Marriott Bonvoy Posted: 27 Apr 2022 06:47 AM PDT  Marriott Bonvoy wanted to spread awareness about its pet-friendly hotels in India. For pet parents, every moment spent with their beloved animal friend is an adorable one, whether at home or away from home. To reiterate and help visualise this fact, we showed three members of a family having a great time at a Marriott Bonvoy hotel room. The strategic camera movements helped us keep the viewer hooked. The film begins with a little boy enjoying a shower. It is only when the camera moves away that the actual source of water is revealed, delighting and surprising the viewer. The pet-friendly hotel room is shown as a canvas for this fun moment. To make the characters and the scene even more adorable, we brought the film to life with the help of a world that has a strong connect with adjectives like 'cute', 'adorable', and 'fun'. The resulting animated world and frame-by-frame style of animation helped us exaggerate the scene, bringing delight and surprise to the viewer. |
| Coalition For Equality: Know Your Rights Posted: 27 Apr 2022 06:34 AM PDT  Most citizens of Georgia are not informed that the country has an anti-discrimination law that also applies to employers. |
| Hygeia HMO: Clap For The Right Reasons Posted: 27 Apr 2022 06:28 AM PDT        #ClapForTheRightReasons is Hygeia HMO's 2022 World Malaria Day Initiative aimed at sensitizing Nigerians that a Malaria-free society is achievable as long as we all take up responsibility for our hygiene. The Campaign strategy included social media messaging as well as a CSR project. The message in the visuals highlighted simple life hacks such as maintaining a clean environment, using insecticide-treated nets, and seeking a professional diagnosis in place of self-medicating, which we can imbibe to eradicate the Malaria endemic. The brand used the football analogy to drive home the message that just as it requires teamwork to win a beautiful goal, it requires everybody's contribution to ending Malaria once and for all. For the CSR Project, the brand went into one of the most "at-risk" communities in Yaba, Lagos, Nigeria, to distribute insecticide-treated mosquito nets among nursing mothers and pregnant women. |
| Ecobank Nigeria: Exterminating Malaria by shutting up the noisemakers! Posted: 27 Apr 2022 06:23 AM PDT  Malaria remains a significant public health challenge in Nigeria and Africa at large, suffice to say, the whole populace daily struggles to block out that buzzing sound from the noisemakers who transmit this disease. Meanwhile, with the groundbreaking advancement in the development of innovative tools to fight against Malaria, the populace can sleep peacefully after taking preventive measures. We are using this campaign to draw attention to the first weapon against malaria which is, using the materials at our disposal, such as mosquitoes nets, repellants etc to eradicate the carriers of the disease to the barest minimum. |
| Posted: 27 Apr 2022 06:17 AM PDT  Recognizing Malaria Day. Malaria is recognized as one of the deadly diseases eating into the fabric of society and every year, there is a push to create awareness on measures to control the spread. Just like we obey traffic lights as they help control traffic, we can also control the spread of malaria by using treated mosquito nets, especially for those in waterlogged areas, and coils, and also clearing out gutters. |
| Robinson Department Store: The Wedding Gift Posted: 26 Apr 2022 12:28 PM PDT  Robinson, Thailand's top department store with the most locations, has launched its annual 'Robinson Salesation' sale, which allows you to choose whichever items you want to discount. The film begins with a wedding ceremony full with tears of joy. Bridesmaids give the bride, their dearest friend, with their most precious wedding presents. But, none of these expensive items can compare to the most valuable gift, which is a discount item that you can choose by yourself. |
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