More About Advertising |
- MullenLowe London team moves to 180 Amsterdam as ECDs
- Laurence Green: why do ad agencies have such an uneasy relationship with innovation?
- Now KP gives Butterkist to St Luke’s
- Romance produces tall tale for Intermarché’s back to school
- Many thanks to all the supporters of free MAA journalism
| MullenLowe London team moves to 180 Amsterdam as ECDs Posted: 31 Aug 2021 10:44 AM PDT Katrina Encanto and EJ Galang, who were global creative directors on Nutella, Dulux, Sloggi and several Unilever brands at MullenLowe London, have moved to 72andSunny Amsterdam as executive creative directors. They will work alongside newly promoted John Messum, who moved to the agency in January, and back in the 90s was head of art at ... The post MullenLowe London team moves to 180 Amsterdam as ECDs first appeared on More About Advertising.  |
| Laurence Green: why do ad agencies have such an uneasy relationship with innovation? Posted: 31 Aug 2021 02:56 AM PDT It was one of last month's smaller news stories but the launch of NCA's Glasgow office is more than just a little gentle regional expansion. It's there to build on the company's relationship with the Glasgow School of Art, and to drive its CX and innovation practice. Followed quickly as it was by a similar ... The post Laurence Green: why do ad agencies have such an uneasy relationship with innovation? first appeared on More About Advertising.  |
| Now KP gives Butterkist to St Luke’s Posted: 31 Aug 2021 02:54 AM PDT St Luke’s is hoovering up new business as rapidly as anyone this year and KP Snacks has given its Butterkist account to the agency in a pitch against two other roster agencies Iris and Engine. St Luke’s already handles Tyrrell's, Popchips and KP Nuts brands. St Luke's remit for Butterkist includes a new brand creative ... The post Now KP gives Butterkist to St Luke's first appeared on More About Advertising.  |
| Romance produces tall tale for Intermarché’s back to school Posted: 31 Aug 2021 02:40 AM PDT It’s back to school time (at least we hope it is, Covid permitting) and French supermarket group Intermarché, famous for its wonky vegetables, is celebrating with a touching tale from agency Romance about a French professeur leaving his idyllic mountain top village for a new job in the wilds of Paris – but does he? ... The post Romance produces tall tale for Intermarché's back to school first appeared on More About Advertising.  |
| Many thanks to all the supporters of free MAA journalism Posted: 30 Aug 2021 07:16 PM PDT Many thanks to the many readers who have supported MAA over the past two years via your contributions. We’ve been overwhelmed by the support, from one-off to regular donations, and it’s been a real boon in the seeming never-ending pandemic. Better times, we hope, are among us but this revenue will continue to play an ... The post Many thanks to all the supporters of free MAA journalism first appeared on More About Advertising.  |
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