Saturday, April 9, 2022

Ads of the World™

Ads of the World™


Virgin Media: Supercharge your world with Volt

Posted: 08 Apr 2022 10:29 AM PDT

Today, Virgin Media O2 launches 'Volt' a multi-million pound integrated brand campaign to drive awareness for its joint proposition, Volt. Running throughout the UK for five weeks across multiple touchpoints, the campaign demonstrates how Virgin Media and O2 are 'Better, connected' by giving customers more and supercharging the nation's connectivity.

Citroën: An invitation to serenity

Posted: 08 Apr 2022 09:41 AM PDT

C5X is Citroën's flagship model. Unveiled in 2021, it brings together all of Citroën's expertise in comfort, in travel and more broadly in automotive well-being. Inspired by the CXperience concept, Citroën has made no secret of its intention to create a grand tourer, freeing itself from rules so as to create a car that combines the elegance and dynamism of a saloon, the volume and versatility of an estate, together with the posture and driving position of an SUV.

Being at the wheel of Citroën C5 X gives the feeling of floating owing to the brand-new Citroën Advanced Comfort® active suspension and the Advanced Comfort® seats. Driving C5 X is also an experience that is serene owing to driver assistance technologies and soothing because of the cab's acoustic insulation and the fully electric mode of the car in its rechargeable hybrid version.

Chevrolet: Bolt EUV “Life Changes”

Posted: 08 Apr 2022 09:32 AM PDT

This spot features a technician showing an expectant mother how to use the home charger on her Chevy Bolt EUV. When the expectant mother says she hopes being a mom is as easy, the female technician laughs as to offer comfort and then says, "It's not." Chevrolet makes things easy by covering the cost of standard installation of Level 2 home charging capability for eligible customers who buy or lease a 2022 Bolt EUV or Bolt EV.

Chevrolet: Bolt EUV “Mom”

Posted: 08 Apr 2022 09:29 AM PDT

This commercial features a Chevy Bolt EUV owner taking a phone call from his very talkative mom while driving, his mom goes on and on and on ... Just like the Bolt EUV's all-electric range. The Bolt EUV can travel up to 247 miles on a full charge.

Sea Shepherd: Catch Of The Day 2050

Posted: 08 Apr 2022 09:22 AM PDT

Sea Shepherd Integrated Ad - Catch Of The Day 2050
Sea Shepherd Integrated Ad - Catch Of The Day 2050
Sea Shepherd Integrated Ad - Catch Of The Day 2050
Sea Shepherd Integrated Ad - Catch Of The Day 2050
Sea Shepherd Integrated Ad - Catch Of The Day 2050
Sea Shepherd Integrated Ad - Catch Of The Day 2050

If we don't stop overfishing, our oceans will soon carry more marine debris, such as fishing nets, than actual fish. To promote immediate action to save the ocean, Sea Shepherd and Ogilvy Social.Lab created the unique campaign "Catch Of The Day 2050" - displaying seafood created by fishing nets found in the North Sea.

Mexican Association to Help Children with Cancer: War

Posted: 08 Apr 2022 09:15 AM PDT

On February 15th, International Childhood Cancer Day, we put in perspective the war that thousands of children are living around the world. That's why we created this print. We took microscopic pictures of different types of cancer cells and then used them to recreate the ground of modern warfare. That's how we leave it clear, the battlefield of this war are the children.

Innocence In Danger: AirDrop Gate

Posted: 08 Apr 2022 09:08 AM PDT

To raise awareness about the danger of cyber-flashers and the risk, particularly for children and teenagers,of receiving unwanted photos through AirDrop, Rosa Paris sent out a group of volunteers armed with hacked iPhones to demonstrate just how easy it is to send a picture to nearby smartphones. Over 250,000 people in bars, restaurants, cinemas, the metro, and more, received the picture... of what turned out to be a boat mooring, along with a message about how to change their settings.

Summit Brewing Co.: Beer We Go, Twins.

Posted: 08 Apr 2022 08:39 AM PDT

The Minnesota Twins and Summit Brewing Co., the club's official "Hometown Craft Beer" are raising a glass of its newly released "Twins Pils" to the return of baseball season with campaign "Beer We Go, Twins."

Minneapolis creative agency, Periscope was tapped (pun intended) to introduce the co-branded can regionally and drive fans to support great Minnesota beer. The campaign focuses on the shared "one team, one territory" emotional connection that the full-flavored pilsner embodies.

The music video combines the nostalgia of Baseball with the ASMR of beer, recording can sounds to the tune of "Here We Go"

Cox Communications: Project Convey

Posted: 08 Apr 2022 08:34 AM PDT

Cox Communications (Cox), the largest private telecom company in America, announces 'Project Convey' an awareness initiative showcasing a video chat prototype that helps people on the spectrum make more meaningful connections. The initiative debuts as a tribute to Autism Awareness Month and was developed by180LA for Cox.

what3words: Neighbours

Posted: 07 Apr 2022 11:59 AM PDT

The film shows the familiar scenario of parcels being delivered to the wrong house due to inaccuracies in addressing. We see a young man confront his neighbours about his missing clothing parcels – which they hilariously deny, even though they appear to be wearing them. British awkwardness ensues.

The Yellowstone National Park: Inheritance Pass

Posted: 07 Apr 2022 11:55 AM PDT

Over the past 3 years, Yellowstone National Park has seen a record increase in attendance. And with it, a record impact on its infrastructure, wildlife and natural wonders. They couldn't keep up and actually went $5 million in debt during the pandemic.

So for the park's 150th anniversary, we launched an idea that looks ahead to the next 150 years. Something that will protect the park for future generations. Something that will increase donations without increasing attendance.

Introducing The Inheritance Pass - a pass to Yellowstone that's valid in 2172. Yes, that's 150 years from now. And yes, it's real.

Greenpeace: Fever

Posted: 07 Apr 2022 11:50 AM PDT

A few degrees can change everything - that is true for a fever, but also the climate. The film dramatizes this insight.

GAIA: Summer Tales

Posted: 07 Apr 2022 11:32 AM PDT

A 30 second spot for Al Ahly Sabbour real estate development to show off the mystical land that is their new summer destination "GAIA"

LG cinebeam: Your own cinema

Posted: 07 Apr 2022 11:19 AM PDT

Be the envy of your friends and family by upgrading your home entertainment setup, whether you're a gamer, movie buff, or music lover. LG cinebeam ultra 4k Projector will change your experience with home entertainment and the visionary team led by acclaimed creative director Neel Majumder, created a masterpiece that completely justified the magic of LG Cinebeam Ultra 4k Projector.

Mitchell & Ness x Jordan: When Mike Became Michael

Posted: 07 Apr 2022 11:07 AM PDT

Great Guns' Suzanne Kim has teamed up with Mitchell & Ness, Philadelphia's oldest sportswear company, to celebrate an iconic moment of sporting history. 40 years on from Michael Jordan's 1982 NCAA Championship Game as a freshman, 'When Mike Became Michael' celebrates the sporting legend's last-second basket which set him on a path to stardom - all through the eyes of a teenage girl.

The film, which heralds Mitchell & Ness' exclusive sale of the iconic 1983-84 Michael Jordan University of North Carolina Jersey, opens inside a home where a girl and her father are seen watching sports. Bathed in a hazy aura of nostalgia, we hear fuzzy commentary of the match play over the action. As the audio drifts in and out, the scene cuts between several shots of the girl's life - practising basketball alone and with her dad, spending time with him around the dinner table, and watching the game at the edge of their seats. As the atmosphere intensifies, the crowd chanting with increasing passion, we hear them erupt into applause for the final frame: the girl, wearing Michael Jordan's famous jersey, as the commentator announces the star's victory.

SAGE Foundation: Just a Girl

Posted: 07 Apr 2022 09:59 AM PDT

Child marriage is an epidemic which has been allowed to sweep through countries like Nigeria, where at least 22 million child brides live today.

To raise awareness, SAGE Foundation is launching a new campaign centring on a short film created by Yassa Khan of Camp Productions and edited by Sam Hopkins, Lead Editor at Engine.
Filmed in Lagos, the poignant film features young girls affected by this traumatic and widespread problem. These child brides, each of whom became mothers before they turned 18, all long to continue their education, but instead they find themselves responsible for a child they don't know how to raise and answering to a husband they know very little about.

The film also features the women working to abolish the laws that allow this to happen and those who are educating these young women so that they can reclaim their futures.

Sure: Not Done Yet

Posted: 07 Apr 2022 09:50 AM PDT

Sure, also known as Degree in the US and Rexona in the rest of the world, are the UK's No.1 antiperspirant and deodorant brand[1]. This year, to support the launch of the new Sure Nonstop Protection range, they are launching Not Done Yet, a new global brand platform created by AMV BBDO. The campaign breaks this week in the US and will be launched in the UK in early April. By the end of the year, the work will be live in North and South America, Europe and South-East Asia.

China Duty Free International: The Surreal Island

Posted: 07 Apr 2022 09:38 AM PDT

WPP creative company Superunion has partnered with China Duty Free International, the largest luxury goods operator in China to create a visual digital experience for its new flagship opening in Macau. 'The Surreal Island' is made up of large-scale digital displays set within the 7,500 square feet of retail space at the Grand Lisboa Palace, Macau. Nine LED screens bring to life the concept of the 'Surreal Island' with a series of immersive animations, inspired by surrealist art.

Superunion was tasked with creating content for digital screens that include 20-meter ceiling displays and wall panels three times the height of the average person. The goal was to capture the imagination of affluent visitors of Macau, a city known for its larger-than-life attitude to experiences.

Xiaomi Rise to the Challenge: Rise To The Challenge with Xiaomi

Posted: 07 Apr 2022 09:32 AM PDT

The Xiaomi 'Rise to the Challenge' campaign was designed to create a series of films working with the leading influencers in the UAE for the launch of the flagship Redmi 11 Series.

The main thematic was led by famous Influencer Khalid Al Ameri, who explores the story of four other influencers highlighting their journey of overcoming challenges and rising up to whatever life throws at them, despite their age, background and circumstances.

Xiaomi Mobile: Capture your Ramadan moments with Xiaomi12

Posted: 07 Apr 2022 08:55 AM PDT

The imaging power Xiaomi 12 phones deliver, is simply unparalleled. The brief from the #xiaomi team was to highlight the superior film-making capability provided by the #xiaomi12series . What better way to exhibit the output than to just film on the phone itself!

The kingdom of the winds: Yeon: Shoot the arrow

Posted: 07 Apr 2022 08:48 AM PDT

Subway: #EatFreshRefresh

Posted: 06 Apr 2022 11:21 AM PDT

Subway once again threw a remix on their signature Eat Fresh campaign with the 2022 #EatFreshRefresh, an extended run of spots featuring all-star basketball champion Stephen Curry and Olympic gymnast Simone Biles. Agency Dentsu mcgarrybowen crafted the campaign, with remixed versions of its signature big band score by BUTTER Music and Sound.

Gymshark: The Return of Ryan Garcia

Posted: 06 Apr 2022 09:19 AM PDT

Gymshark, the fitness community and apparel brand, today announces a new campaign with professional fighter and Gymshark athlete Ryan Garcia ahead of his comeback fight on April 9th. Gymshark has teamed up with creative think tank PRETTYBIRD to create a moving three-minute film, directed by Jess Kohl, to tell Ryan's incredible story and journey and showcase the themes of family, conditioning and ambition.

Ryan Garcia is widely regarded as one of the most exciting fighters in boxing today with a professional record of 21 wins and no losses. However, shortly after truly announcing himself on the boxing scene with a stunning win against Great Britain's Luke Campbell in January 2021, "King Ry" announced he was seeking help for anxiety and depression and was putting his career on hold.

The campaign celebrates Ryan's ability to overcome the adversity he has faced, both in and out of the ring, and build resilience as he gears up for his comeback fight against Emanuel Tagoe at San Antonio's Alamadome on 9th April. In the film, Ryan looks back at his growth and credits his family as his support system. With the message of owning the journey, not the destination, and the power of perseverance, the campaign serves as an extension of the synergy between Ryan and Gymshark. Through a voiceover by his father, the campaign highlights the importance and impact of family and community.

NUTRO SO SIMPLE: Simplifies the Dog Food Experience

Posted: 06 Apr 2022 09:09 AM PDT

Ever overpay for an intricate toy for your pet that they barely touch before going back to play with something less complicated? In an increasingly complex world, sometimes it's best to just keep things simple.

Today, the NUTRO brand introduced its newest product line, NUTRO SO SIMPLE. A simple, healthy alternative to increasingly complicated dog food options, NUTRO SO SIMPLE products provide flavorful meals and snacks using only a handful of high-quality key ingredient sources.

Castorama: And if we started to change together

Posted: 06 Apr 2022 09:00 AM PDT

For over 50 years, Castorama has been helping the French to change their lives. In 2021, with its new signature "Change makes us move forward", the company has come to affirm its desire to make each of these changes an opportunity to live better at home and more responsibly. This commitment is true to the brand's values and will be embodied from 3 April by a brand-new advertising campaign that is both impactful and heart-warming. By focusing the film on their CSR actions, Castorama is reaffirming its ambition to support responsible consumption and the development of more sustainable and ecological homes.

The beaver, Castorama's favourite animal, is back in the spotlight with a new film, both emotional and humorous, to reveal the company's responsible commitment. This new opus is anchored in real life, with a simple, comical and friendly tone, and celebrates positive change in all humility!

First Mills: Baked in Saudi

Posted: 06 Apr 2022 08:41 AM PDT

First Mills, a Saudi born and bred company, wanted to launch its range of flour products. Players in the market weren't of Saudi origins and Al Oula was the only 100% Saudi product, so we played on a popular Arabic proverb, "kneaded it and baked it." While the proverb could be understood in the context of dough, it is commonly used to indicate one's knowledge and expertise of a specific place or subject.

Our film takes us from one insightful occasion to another, transitioning through cinnamon sticks, cups and other objects commonly found at home to narrate our story and expertise in an entertaining way.

JEA: Your Community. Your YOUtility

Posted: 06 Apr 2022 08:25 AM PDT

Northeast Florida community-owned utility JEA has launched a new educational campaign by agency St. John that promotes local businesses and the utility's dedication to the community. The campaign, which features five spots, shows the impact JEA has by using real customer, partner and employee stories.

The "Your Community. Your YOUtility." campaign aims to build awareness about JEA's programs that support community growth by building strong connections with customers and enhancing their utility experience. With testimonials by customers, employees, and partners, the campaign puts real faces to the impact that JEA has on the community it serves.

Logitech: Together We Create

Posted: 06 Apr 2022 08:10 AM PDT

Logitech For Creators, a brand extension of Logitech that is dedicated to empowering all creators to pursue their passions, today announced "Together We Create," a platform that shares its vision of collaborating with creators to shape the future of creating together. "Together We Create" ladders up to Logitech's global brand campaign DEFY LOGIC, which highlights the diversity of those defying logic as they work, create and play.

This integrated, multi-element, cross-platform campaign will come to life on digital, on social and IRL globally. The campaign starts today, with an anthem video and the launch of Logitech Creator Society, and followed later this month with the second annual Logitech Song Breaker Awards, which recognizes creators who helped propel artists and songs into the music charts through trends and dance challenges that they've created and shared on social media. Digital entertainer and superstar Bretman Rock will be hosting this year's award show

Vinted: Vinted: Sell Without Fees

Posted: 06 Apr 2022 07:57 AM PDT

Our latest digital campaign for the sustainable second-hand fashion app, Vinted. These playful, dynamic spots use choreography and finesse to communicate their key propositions: "Sell Without Fees"; "Make Extra Cash"; and "Give Your Clothes A Second Life".

Chambre des Notaires de la Gironde: The autograph

Posted: 06 Apr 2022 07:51 AM PDT

The film 'Autograph' is the result of a partnership between 'la Chambre Des Notaires de Gironde' and the UBB rugby team. It features Cameron Woki, a French international rugby player recent winner of Six nations 2022.

This film tells the moving story of a child who is amazed when he gets an autograph from a player on his rugby ball. As he grows up, he fulfills his childhood dream and becomes a professional rugby player, Cameron Woki. In turn, he approaches a child who hands him a UBB ball and signs it with emotion and nostalgia.

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